Shoptalk Survey Results Summarized

Last fall, Texas Guaranteed (TG) Communications conducted a Shoptalk reader survey. TG is pleased that respondents reported an overwhelmingly positive view of the newsletter.

Success, Quality, and Features
When looking at Shoptalk's success and quality, the respondents ranked Shoptalk as doing either an exceptional or very good job through the following results:

• Providing reliable information - 97 percent;
• Providing current, timely information - 92 percent;
• Providing information the respondents are interested in reading - 89 percent;
• Writing and design quality - 89 percent; and
• Overall success - 92 percent.

The survey also asked readers to identify which features of Shoptalk they read most frequently. The articles most often read by the respondents are those that help them understand regulatory and industry issues, such as articles explaining Federal Register updates, Dear Colleague letters, student loan processes, and upcoming events and initiatives. The regular Common Manual updates proved to be equally popular.

Positive comments also accompanied the survey responses including "Very reliable resource" and "Shoptalk is among the best publications that I regularly read."

Thanks for Responding
To show TG's appreciation to those who responded, TG awarded three prizes to randomly selected respondents. Mary Estella Vasquez from Texas A&M University in Corpus Christi, LaTasha Jackson from the University of Houston's Downtown campus, and Pam Fortner from West Texas A&M University received TG merchandise as their prizes.

Suggestions
The survey also solicited suggestions for making the publication more valuable. Some respondents requested more frequent issues and others expressed a desire to have Shoptalk available on the web.

TG is pleased to say that each issue of Shoptalk is available on the web in easy-to-print PDF as well as in HTML. The online version is usually available more than a week before the print version arrives by mail. To find an archived list of issues, visit TG Online at www.tgslc.org and select Publications and Shoptalk.

In addition, if you are interested in finding out when issues of Shoptalk are available online, you're encouraged to sign up for TG NetWorks, TG's bi-monthly electronic newsletter. Future enhancements to TG NetWorks, including more frequent issues, are in the works.

Questions and More Information
For questions and more information about Shoptalk, TG NetWorks, or any of TG's publications, contact TG Communications at (800) 252-9743, ext. 2878, or send an message to communications@tgslc.org.

Back to Top